CRM Microsoft Interview Questions

CRM Microsoft Interview Questions
1.Who are the newcomers to the CRM landscape?
2.How is CRM changing and what does the business owner need to be aware of?
3.How much should I plan to spend on a good solution?
4.What are your expectations for CRM in the next five years?
5.What exactly should I be expecting CRM to do for me?
6.Do you have a few key best practices someone considering CRM can use?
7.What are the most common mistakes you see companies make with CRM?
8.What are my best resources for finding out more about CRM?
9.What advantages might CRM have for specific verticals?
10.Does CRM fall more to sales or marketing in most organizations?

Objectives and Advantages of CRM: CRM Interview

Objectives and Advantages of CRM: CRM Interview
Objectives of CRM:
Ø To create a consistent customer experience
Your relationship with customer should be thought of as an ongoing conversation without end.
Ø Collective consciousness expected
Customers talking to Accounts receivables person, sales person, call from telemarketing person, direct marketing, returning to web site.
Advantages of CRM:
Ø Provide better customer service
Ø Make call centers more efficient
Ø Cross sell products more effectively
Ø Help sales staff close deals faster
Ø Simplify marketing and sales processes
Ø Discover new customers
Ø Increase customer revenues

CRM Interview Who is Customer? Types of customers

CRM Interview Who is Customer? Types of customers
A customer is defined as someone who pays for goods or services.
4 types of customers:
Ø Paying Client
They give money to the company & company gives them products and/or services.
Ø Employee
Company gives them a paycheck and benefits and bonuses and they give (hopefully) productive work in return to the company.
Ø Supplier/Vendor
They give products and/or services to the company & company give them money.
Ø Partner
They give lead, sales, added value services to the company & company give them the same and/or percentages of a sale they help make.