CRM Interview Who is Customer? Types of customers
A customer is defined as someone who pays for goods or services.
4 types of customers:
Ø Paying Client
They give money to the company & company gives them products and/or services.
Company gives them a paycheck and benefits and bonuses and they give (hopefully) productive work in return to the company.
They give products and/or services to the company & company give them money.
They give lead, sales, added value services to the company & company give them the same and/or percentages of a sale they help make.